Turn our audience
into your customers
Join successful Lithia stores across the country on Cars.com to showcase the full value of your inventory and store reputation to the most valuable audience of car shoppers.
Talk to our Lithia team
Show up and stand out to
the most valuable audience
As the #1 most recognized marketplace1 Cars.com Brand Tracker Q2, 2025~ , Cars.com is where consumers go when they’re serious about finding their next car. All you need to do is show up to meet new customers, create loyal fans, and amplify your store reputation — while earning rebates as an eligible Lithia store.
26.6 MM
avg. monthly
unique visitors2
Cars Commerce Internal Data, Q2 2025
83%
plan to buy
within 6 months3
Cars.com Consumer Study, Q4 2024
+89%
higher conversion rate vs. Google Ads traffic 4 Comparing Cars.com traffic vs. Google Ads traffic to Dealer Inspire Websites, GA4 data, Q2 2025
4X
more positive
reviews5
Cars.com customers with automated review generation vs. those without, 2023
LITHIA REBATE PROGRAMOur partnership to
drive profitability
Lithia Motors and Cars Commerce have a deep, long-standing partnership to empower local stores across the country with the audience and technology solutions to win. As a Lithia store, you can receive quarterly rebates for leveraging more of our platform.
| Rebate Program For Lithia Stores | |
|---|---|
| Store Qualification | Quarterly Store Rebate |
| 2 Solutions | $600 |
| 3 Solutions | $1,200 |
| 4 Solutions | $1,800 |
Eligible solutions for rebate
Cars.com
The #1 marketplace brand6
Cars.com Brand Tracker, Q1 2025
car shoppers trust to find what
and where to buy
Dealer Inspire
The highest ROI websites7
Dealer Inspire Website and Media Services customers see a 50% lower avg. cost per lead conversion vs. other digital providers, GA4 comparison of 1,204 dealers, 2024
that seamlessly convert
online shoppers into sales
AccuTrade
The most accurate appraisal tech8 AccuTrade generates offers that are 34% closer to actual market value than KBB or Blackbook, based on a 2024 analysis of auction sale data and book values your entire team can use to turn more cars more profitably
Cars CommerceMedia Network
The smartest media investments9
Cars Commerce Media Network ads have a 35% higher click-thru rate on avg. vs. the same ads without our first-party audience, Cars Commerce Audience Testing, 2024
you can make to influence real
car shoppers at scale
LITHIA STORE SUCCESS STORIES
Driving results to Lithia stores nationwide
TAMPA
LITHIA STORES
+50 avg.
additional monthly website leads from Cars.com traffic
NEW YORK
LITHIA STORES
+700 avg.
Vehicle History Report pulls per month from Cars.com shoppers
DES MOINES
LITHIA STORES
$0.32 avg.
cost per VDP view
on Cars.com
ALL
LITHIA STORES
TOP 3
marketplace partner
for performance
TAMPA
LITHIA STORES
+50 avg.
additional monthly website leads from Cars.com traffic
NEW YORK
LITHIA STORES
+700 avg.
Vehicle History Report pulls per month from Cars.com shoppers
DES MOINES
LITHIA STORES
$0.32 avg.
cost per VDP view
on Cars.com
ALL
LITHIA STORES
TOP 3
marketplace partner
for performance
Performance measured over the past 90 days
Don’t miss out, we’re here to support you
To support one of our deepest partnerships, we have a team dedicated to the success of Lithia stores nationwide. Connect with your Enterprise Account Executive to turn our audience into your customers.
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