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New Platform Update
Track your video ad impact from living room to showroom
See how In-Market Video tracks video ad views to dealership visits and vehicle sales — and delivers that proof straight to your reports.
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Are you making these 5 VDP merchandising mistakes?
Poor VDP merchandising costs dealers before negotiations even start. Here are five common VDP mistakes and how to fix them.
9 MIN READ -
Full-Funnel Marketing Playbook: Chapter 3
Learn how BOFU converts high-intent shoppers with personalized experiences, validated audiences, and protected first-party data.
7 MIN READ -
The Car Dealer’s Website Playbook: Chapter 6
Your website data tells you what’s working and what’s not. Learn to measure, interpret, and optimize performance to drive real results.
8 MIN READ -
Using inventory management to maximize front-end gross
Learn how to shift from age-based to risk-based inventory management to protect front-end gross and maximize profitability.
10 MIN READ -
Full-Funnel Marketing Playbook: Chapter 2
Learn how mid-funnel marketing keeps dealerships visible, engages undecided shoppers, and drives consideration that leads to sales.
8 MIN READ -
How third-party widgets impact your site’s speed
Discover how Dealer Inspire analyzed 5,000+ dealer websites to reveal the hidden performance cost of third-party tools, and what it means for your conversions.
3 MIN READ -
The Car Dealer’s Website Playbook: Chapter 5
Turn your service pages into loyalty and profit drivers with smart offers, trade-in tools, and personalization that keeps customers coming back.
11 MIN READ -
Analyzing 1 billion impressions to find the most effective CTAs
Dealer Inspire analyzed over 1 billion impressions to identify which call-to-action language drives the most engagement across dealership websites.
3 MIN READ -
Unlocking profitability with precise vehicle appraisals
AccuTrade’s Joe Oliveri breaks down complete car appraisals and how they deliver steady profits for your dealership.
9 MIN READ
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Track your video ad impact from living room to showroom
See how In-Market Video tracks video ad views to dealership visits and vehicle sales — and delivers that proof straight to your reports.
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Cars.com shopper alerts just got better
Shopper alerts just got two meaningful upgrades: three new alert types and direct CRM delivery — available now for Premium+ dealers.
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Get more done with the Cars.com Dealer app
Take action on leads, inventory, and pricing from anywhere. The Cars.com Dealer app helps your team move faster and make smarter decisions.
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How to move hard-to-sell inventory out of your market
Not every trade-in fits your lot. Here’s how to find the most profitable path starting on Day 1.
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How to connect video views to dealership visits and sales
Stop defending your video budget with views. In-Market Video connects views to foot traffic and verified sales with independent attribution.
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Winning visibility in the age of AI | Dealer Inspire webinar
Watch this on-demand webinar to learn how AI is reshaping dealer visibility, and what your dealership can do.
Industry insights
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November 2025 Industry Insights
Automakers are focused on pushing out 2026 model-year vehicles and selling down older inventory while balancing softer new-car demand.
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November 2025 Industry Insights
Automakers are focused on pushing out 2026 model-year vehicles and selling down older inventory while balancing softer new-car demand.
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