Most dealers know video drives more engagement than photos. Most also know they don’t have the time, budget, or crew to produce it for every car on the lot. So they either spend too much on a handful of vehicles or skip video altogether and hope the photos are enough.

Cars.com AI Inventory Video works with what your team already does. Every photo from a standard inventory walk-around is automatically converted into a VIN-specific video ad — 3D renderings, camera moves, pricing, mileage, features, and exact specs pulled in automatically. No production crew or extra steps needed.

Those videos are then served across screens to in-market shoppers based on their actual search activity on Cars.com. Dealers in our pilot saw 2X more website leads compared to running static inventory photo ads1. These videos are for every car on your lot, not just the vehicles you had time to shoot.

Watch the video to see how it works, then let’s set it up for your store.