More car shoppers are asking AI tools like ChatGPT for vehicle recommendations before they ever land on your website. If your site isn’t built for AI to read, your inventory doesn’t make it into that answer, and the shopper never sees you as an option.

Dealer Inspire websites already carry the schema and structure AI needs to understand your inventory, and a new AI Agent Inventory Page gives AI assistants a dedicated way to search it, so when a shopper asks ChatGPT, Gemini, or Claude for their next vehicle, your VDPs can surface as the answer.


Watch Jake Cohen show how your site was built to be understood by AI, and why it matters for your inventory.