Digital Media
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7 MIN READFull-Funnel Marketing Playbook: Chapter 3
Learn how BOFU converts high-intent shoppers with personalized experiences, validated audiences, and protected first-party data.
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8 MIN READ
Full-Funnel Marketing Playbook: Chapter 2
Learn how mid-funnel marketing keeps dealerships visible, engages undecided shoppers, and drives consideration that leads to sales.
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10 MIN READ
Full-Funnel Marketing Playbook: Chapter 1
Learn how top-funnel marketing builds trust, primes buyers, and drives long-term sales for dealerships with data-backed strategies and proven tactics.
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6 MIN READHow AI is reshaping the car shopping funnel
Show the right message at the right moment. Inline banners now match offers directly to shopper searches for higher engagement.
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2 MIN READ
Cars.com is driving millions of shoppers to dealerships this fall
Our Q4 media strategies are reaching millions of car shoppers where they watch. See how we’re connecting with football fans, streaming viewers, Uber riders, and more.
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