Winning visibility
in the age of AI
Thursday, May 21
11:00 AM ET · ~45 minutes
Free to attend
First 100 to register and attend
get a $25 DoorDash gift card
AI systems are now answering shoppers’ questions, and deciding which dealerships to mention. In this live webinar, three industry experts break down what’s changed in search, why some dealers are getting surfaced and others aren’t, and what you can do about it right now.
Three experts, one playbook
Brian Kramer EVP, Dealer Growth & Success30 years in auto retail, from lot porter to EVP. Automotive News Top 40 Under 40. LinkedIn Top Voice and a leading voice on digital transformation in the dealership.
Braden Becker Director, Organic Acquisition 14 years in marketing, 8 in SEO and organic growth. Helped build HubSpot’s content SEO program; has since advised e-commerce SEO at scale for Faire and Holafly.
Sarah Suhail Sr. Director, SEO Published AI researcher with 15+ years in digital marketing. A leader in MarTech for auto, with deep roots in SEO and AI-driven search.
What you’ll walk away with
1. What’s actually changed in search
AI Overviews, ChatGPT, Perplexity, and Copilot are surfacing answers instead of links. We’ll show you exactly what that looks like for car shoppers in your market and what it means for your traffic.
2. Why ranking on Google isn’t enough anymore
A page-one Google ranking doesn’t guarantee your dealership gets cited in an AI answer. We’ll break down the technical and content gaps holding most dealer sites back and what’s fixable today.
3. What to do this week to start showing up
A practical checklist your team can act on right away: structured data audits, off-site presence, content formatting, and local authority signals that AI engines actually use.
4. Where search is heading next
A forward look at AI Mode, agentic search, and what comes after the click. Leave with a point of view on where to invest your SEO budget over the next 12 months.
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